Apart from being Monsieur Dior's favorite dog, Bobby also enjoyed an unprecedented couture presence during the House's early days. "Almost every collection contained a suit earmarked for success called 'Bobby'," the ever-superstitious founding couturier wrote in his memoirs – a 'lucky' tradition we invite you to discover in images, and to which @MariaGraziaChiuri now pays tribute with the new must-have #DiorBobby bag. #DiorHeritage © Mike de Dulmen © Association Willy Maywald / ADAGP, 2020